Every conversation reviewed, not the five somebody had time for.
Review covers the whole team on the same standard, and the result arrives as a task for a named person — not as a score in a spreadsheet.
- Fix
- Objection answered with a discount in 6 of 9 calls
- Say
- “What would need to change for this to be worth it?”
- Because
- “It’s more than we budgeted for this year.”22:35
A supervisor listens to five calls a week.
The method is sound: an experienced person hears what a form never catches. It just does not scale. Five calls out of two hundred is a two-percent sample, and everyone knows which five got picked — the loud ones.
The scorecard says 4 out of 5 and the customer still left
Somebody listens to a handful of calls a month and fills in a form. The form asks whether the agent greeted the customer, and it does not ask whether the customer was going to come back. Both answers are in the recording. Only one is on the scorecard.
A sample of two per cent tells you about the sample.
What changes
The same standard for everyone
Not the reviewer’s mood on Friday. One rubric, applied to every conversation the same way.
A result somebody acts on
A score changes nothing. A task with a name, a sentence to use and the moment it went wrong does.
The reviewer stops transcribing
They spend their hours on the calls that need judgement, not on the ones a rubric already answered.
How it works on your conversations
Every screen below is the product itself, running. Try one.
Score against your rubric, in your wording
The standard is built from the checklist your reviewers already use, phrased the way your team already speaks. Each stage of the funnel carries its own expectations, because a first call and a closing call are different conversations and scoring them alike is how teams learn to ignore a score.Your review form, applied to every conversation the same way.The standard, as your team wrote it
Every check comes from your own methodology. Nothing here was invented by us.
One check from this group
Introduced themselves and named the company within the first minute
How it is decided
Passed if the name and the company are both said out loud before the buyer starts asking questions.
3 of 5 are mandatory at this funnel stage
Name what fails most, and everyone it failed for
Every point of the rubric is ranked by how much missing it costs across the team. The top one arrives with the people who missed it and the calls behind each name, so the review meeting has one subject instead of forty.Every call scored the same way, and the one thing that fails most often named.Success score
38/ 100↘ 6 p.p.
How close conversations came to a sale · 43 rated calls
Distribution of points
Every call this week, placed by how much of your standard it met.
What fails most often
Every item of your standard, across the whole team, ordered by how much of the week it touched.
- 39.5% failed
Who failed?
- Alla Krylova3 of 5coaching plan →
- Jenna Sloan2 of 3coaching plan →
- Marcus Webb2 of 3coaching plan →
- Elise Navarro2 of 4coaching plan →
- Nathan Grey1 of 2coaching plan →
- Adam Reyes1 of 3coaching plan →
- Isaac Lane1 of 4coaching plan →
- 31.7% failed
- 30.2% failed
- 30.2% failed
- 28.6% failed
Open every score into the words behind it
A score on its own is an opinion. Each item opens into the sentences it was based on, with the minute they were said, so a reviewer plays the moment instead of describing their impression of it.The claim, the quote it rests on, and the minute it was said at.Call card
Discovery call · new inbound
62/ 100
Quote from dialogue
Where in the call it was said
Why this score
Every example was tied to what this buyer had already said: the team size, the tool they are moving off, the deadline they named. Nothing was read off a list.
Let people dispute a score. A person decides
Review only works when the team believes it. Anyone can challenge an assessment with their reasoning attached, the appeal goes to a human rather than back to the system, and the outcome is visible to everyone. A score nobody can argue with is a score nobody trusts.A disputed score, a human decision, and the outcome on the record.Appeals this month
Anyone can dispute any score. A person decides, and the outcome is visible to the team.
What gets disputed most
- Budget question asked3×
- Objection handled1×
- Next step agreed1×
- Decision maker identified1×
Point at a status to see what it means
How it lands on an existing review process
- Your review form
- The rubric you already run stays the rubric. What changes is that it covers every conversation rather than a sample.
- Funnel stages
- A first call, a demo and a closing call each get their own expectations, so one form stops flattening three jobs.
- Reviewer hours
- Reviewers stop listening in order to fill a form and start coaching on what the review already found.
- Calibration
- The same standard applied the same way every time removes the drift between two reviewers and between Monday and Friday.
- Disputes
- An appeal goes to a person, and the ruling is visible to the team, which is what makes the number usable in a one-to-one.
What happens, and when
Week one
Every conversation is read, not the ones somebody had time for.
Month one
The scoring reflects your process, in your wording, per funnel stage.
Quarter one
Disputes go to a person and the outcome is on the record, so the score is trusted.
Where to start
Each product is bought on its own. Start with the one that hurts.
Spellit Actions
Start with it!Spellit Academy
Spellit Client Truth
Spellit Notes
See the demo now. Then run it on yours.
A live demo of our products and a real conversation
about your revenue growth problem.